Additionally, starting in 2017, the city partnered with YCDC to perform due diligence, master planning, and marketing of a 34-acre industrial site. This included in 2020 a virtual flyover video and a virtual reality video of a virtual specification building, which resulted in a 2021 award from the International Economic Development Council (IEDC) for multimedia production to showcase the specification building. virtual site. The IEDC Economic Development Excellence Awards recognize the world’s best economic development programs and partnerships, marketing materials and the most influential leaders of the year. YCDC was awarded a silver medal in the Multimedia / Video Promotion category from the IEDC. The group’s 25 award categories honor organizations and individuals for their efforts in creating positive change in urban, suburban and rural communities. The IEDC received more than 500 submissions from four countries in 2021.
“The York community and our partners are committed to welcoming new and growing businesses through creative marketing efforts, which is an important aspect of Nebraska’s EDCC program,” said Lisa Hurley, CEO of YCDC . “We are delighted to continue to grow as a newly recertified EDCC community. “
CDBG funding for downtown revitalization (DTR) enabled 22 facade and code improvement projects to be completed in the downtown district. DTR’s efforts have been supported by more than $ 1 million in public and private investment.